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Switch from Clarify.

An autonomous CRM for go-to-market teams with a lead finder. Belda does the work, and you decide with one key. Your Clarify export comes across as a file, deduplicated by domain, name and e-mail, the field map approved before anything is written.

What changes on Monday

On Monday the replies are read for you. Every reply is read into one of twelve classes and answered in its own language; a held reply waits with the answer drafted and the rule that held it, and you approve, edit or dismiss it with one key. In Clarify, a reply stops the sequence and shows inline with its content on the recipient feed. In Clarify, this was not read on 2 October 2026.

The meeting books itself from your calendar. Two genuinely free slots go inside the answer, under your own rules for lead time, hours and meetings a day; the slot ledger refuses a double booking and the invite leaves from you. In Clarify, the Inbound Meeting Booker template acts on the seller's own threads: when a prospect asks to meet it checks the seller's real calendar, proposes three conflict-free times inside working hours, re-checks the slot when the prospect picks, creates the event, sends the invite and writes the time on the deal.

The deal moves when the work moves. A meeting the agent booked moves the deal on its own, with the reason on the timeline, and only you move it to Won. In Clarify, people, companies and meetings write themselves from mail and calendar.

What you keep

Your record. Your Clarify export comes across as a file, deduplicated by domain, name and e-mail, the field map approved before anything is written. Nobody you imported gets a letter until you release their market.

Your mailbox, your calendar, your notetaker and your team's chat stay yours. Letters leave from your own mailbox through the send gate, the notetaker you already pay for connects in one press, and Slack or Teams carries the card to the channel you name, where you decide it with the same keys.

Your rules, market by market. A market card sets the default language and the rules for each market, with the reason for each, and the person's own language wins over the card.

What Belda does that Clarify only recorded: 12 of 19

  • Answer every reply and book the meeting from my calendar. Clarify: partly. Belda: Every reply read, classified and answered in the prospect's own language, with two free slots from your calendar in the reply itself, not a booking link; a yes books the meeting and the invite goes out from your calendar.
  • Guard every send with code, and let me decide with one key. Clarify: partly. Belda: The model drafts; the quote guard, the letter guard, the policy check and the slot ledger stand between every draft and the prospect; you decide with one key, and a reply goes out unattended only once that kind of reply has earned it on your own record; step in once, it is pulled back.
  • Run one record from the first letter to the settled invoice, and keep what accumulates mine. Clarify: partly. Belda: One record from the first letter to the meeting, the recap, the quote, the signature and the invoice, yours to export with the source and the day behind every fact, with no other CRM under it.
  • Read every reply. Clarify: partly. Belda: Twelve classes. A held reply waits with the answer drafted and the rule that held it. A approves, E edits, D dismisses.
  • Answer in the prospect's language. Clarify: not read. Belda: The language is read off the reply itself and the answer is written in it within minutes; the market card sets the default and the person's own language wins.
  • Draft the proposal from the call, held for me. Clarify: partly, from deal context. Belda: After a held meeting the agent proposes the quote from the transcript and your price book, and it waits for your yes.
  • Quote and sign. Clarify: not read. Belda: Pick the product and the deal adds up; the quote leaves from the deal with TCV, MRR and ARR; it goes out for signature and the deal comes back Won on its own.
  • Invoice. Clarify: partly. Belda: The first invoice is drafted where your money is counted; the invoice that went out sits on the deal with whether it was paid, and the agent never upsells a customer with an unpaid invoice.
  • Tell me what to change. Clarify: partly. Belda: Every number carries its denominator and says too early under the floor; the funnel from letters to meetings held, per market and per owner; what changed since last Monday, whether this list worked, and the Monday numbers as one checked sentence, with the download.
  • Live in Slack or Teams. Clarify: partly. Belda: Slack and Teams connect once for the team and route to the channel you name; the card lands there and you decide it there with the same keys.
  • Reach LinkedIn and WhatsApp from the same desk, at human pace. Clarify: partly. Belda: LinkedIn and WhatsApp are paired from the seller's own signed-in tab, run as lanes of the same sequence at human pace within a budget you can read, and a reply in any channel stops the sequence and lands on the desk.
  • Bring my old CRM across in one press. Clarify: partly. Belda: Pipedrive and HubSpot come across with one login; the field map is approved before anything is written, an import undoes, a second run adds only what is new, and nobody imported gets a letter until you release their market; any other CRM comes across by file with the columns mapped once.

What Clarify does well: 7 of 19

  • Find the companies: Lead Finder searches its own database of more than 28 million companies and 175 million people from a plain-language prompt, refined in chat, with an e-mail score from low to high and hiring and open-to-work signals.
  • Write the first letter: Rep drafts the campaign from a prompt and learns the seller's voice from sent mail.
  • Send from my own mailbox: Campaigns and single letters leave through the seller's own connected Google or Microsoft account, from its address or a verified alias, inside a sending window the seller sets.
  • Book from my calendar: The Inbound Meeting Booker template acts on the seller's own threads: when a prospect asks to meet it checks the seller's real calendar, proposes three conflict-free times inside working hours, re-checks the slot when the prospect picks, creates the event, sends the invite and writes the time on the deal, as an agent template.
  • Record itself: People, companies and meetings write themselves from mail and calendar.
  • Join my calls: A cloud notetaker joins Zoom, Meet and Teams from the calendar, or the desktop recorder on Mac and Windows records locally without a bot and detects the call itself.
  • The fifty words a CRM claims: People, companies, deals, meetings, tasks and custom objects as records with custom, AI and conditional required fields.

The matrix below carries every cell with the day it was read.

Others record what you did. Belda does the work, and you decide with one key.

Belda and Clarify, nineteen rows

Answer every reply and book the meeting from my calendar

every reply read and classified, answered in the prospect's language, two genuinely free slots offered and booked from my calendar, the invite from me

Guard every send with code, and let me decide with one key

the model writes; the quote guard, the letter guard, the policy check and the slot guard stand between every draft and the prospect; trust is earned per reply class and one human takeover demotes it

Run one record from the first letter to the settled invoice, and keep what accumulates mine

letter, reply, meeting, recap, quote, signature and invoice on one deal that writes itself; the not-now pool, the approved answers and the record of what converted stay mine

Find the companies

the market mapped, a fit reason with evidence, names and addresses

Write the first letter

in my voice, from what we sell, every claim sourced

Send from my own mailbox

Read every reply

what it meant; hold what needs me

Answer in the prospect's language

Book from my calendar

two real slots in the reply, my rules, no double booking

Record itself

the CRM writes itself from the work

Join my calls

recap, next step, follow-up onto the record

Draft the proposal from the call, held for me

Quote and sign

Invoice

Tell me what to change

k of n with denominators; what converted; next week

Live in Slack or Teams

decide the card there

Reach LinkedIn and WhatsApp from the same desk, at human pace

Bring my old CRM across in one press

The fifty words a CRM claims

records, lists, tasks, notes, pipeline, views, export, permissions

does itpartlynonot read

Belda's column reads the product as it launches; every other cell was read from that tool's own pages or our walks, with the day. Where we could not read a fact, the cell says not read, never no.

Who Clarify is for.

A team that wants an autonomous CRM with a lead finder, campaigns, a rep that writes briefs and follow-ups, calls recorded and summarised, and agents built from templates, with a Slack, Linear, Notion and Google Workspace footprint. HubSpot and Salesforce sync are marked as next on its own page.

What Clarify does well.

Find the companies

does it

Lead Finder searches its own database of more than 28 million companies and 175 million people from a plain-language prompt, refined in chat, with an e-mail score from low to high and hiring and open-to-work signals; a search saves, and Add to puts the leads on a list or straight into a campaign at one credit per new contact, companies free, on every plan including Free. The fit reason with its evidence sentence, not read; results order by an internal relevance score.

read on 28 September 2026

Write the first letter

does it

Rep drafts the campaign from a prompt and learns the seller's voice from sent mail; variables carry fallbacks and a preview shows one recipient's real data; the Account Research System template writes a discovery brief from the web and the CRM when a deal enters Lead. Every claim sourced, not read.

read on 28 September 2026

Send from my own mailbox

does it

Campaigns and single letters leave through the seller's own connected Google or Microsoft account, from its address or a verified alias, inside a sending window the seller sets; on Free a Sent with Clarify footer cannot be removed; one account for each user, and a teammate can send as the seller only through delegated sending in early access on Growth.

read on 28 September 2026

What Belda does that Clarify records.

Three of the nineteen.

Answer every reply and book the meeting from my calendar

Clarify: partly

Every reply read, classified and answered in the prospect's own language, with two free slots from your calendar in the reply itself, not a booking link; a yes books the meeting and the invite goes out from your calendar.

read on the product as it launches, re-read 1 October 2026

Guard every send with code, and let me decide with one key

Clarify: partly

The model drafts; the quote guard, the letter guard, the policy check and the slot ledger stand between every draft and the prospect; you decide with one key, and a reply goes out unattended only once that kind of reply has earned it on your own record; step in once, it is pulled back.

read on the product as it launches, re-read 1 October 2026

Run one record from the first letter to the settled invoice, and keep what accumulates mine

Clarify: partly

One record from the first letter to the meeting, the recap, the quote, the signature and the invoice, yours to export with the source and the day behind every fact, with no other CRM under it.

read on the product as it launches, re-read 1 October 2026

What accumulates from week one

The record writes itself from every reply and every call: the class each reply fell in, the slots offered, the meeting held, the recap, with the source and the day behind every fact. Every number carries its denominator and says too early under the floor. Every market rule is logged with its reason, and the record of what converted builds list by list.

What it costs to stay

Staying costs the hours. Somebody reads every reply, picks every slot and writes every answer. Belda's price is on its own page.

See the difference on your own list.

Bring your list. Watch the agent read it, write to it, and hold what needs you.

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Belda is the CRM that runs the whole revenue motion, built for agents from day one. The agent executes. The seller approves.